Search Engine Optimization Training in Toronto
A hands-on approach to SEO learning for WordPress website owners.
An introduction to on-page Search Engine Optimization for WordPress users
Learning Objectives: By the end of the workshop you will be able to
- Write better content – better for Search Engines and better for site visitors
- Understand SEO best practices and implement them throughout your website
- Effectively use the Yoast SEO plugin to optimize your website content
- Monitor your site with Google Search Console
- Familiarity with WordPress. If you are new to WordPress our 2-day WordPress Intensive Workshop will lay a solid foundation for this course.
- It is ideal to work with the actual content of your live WordPress website during this workshop.
An Introduction to SEO for WordPress | Course Outline:
- Introduction to SEO
- Keyword Research
- Site Structure
- Yoast Plugin
- SEO Copywriting
- Technical SEO
- Webmaster Search Console
- Monster Insights Plugin/Google Analytics
- 301 Redirects
- Social Media & SEO
Bring your own laptop. This is a hands-on workshop. You will spend time optimizing your own WordPress website.
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